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How to Promote Your Fitness Products Business

Feb 25, 2008
We have all learned that to stay healthy means that you have to exercise. There are many, many fitness products available on the market today. One of the best ways to promote your fitness products is to setup some strong network marketing strategies.
What exactly is network marketing? Network marketing is connecting with other people who then will help you meet additional people. You form a network or circle of business associates and even make friends.

In the fitness industry, a great place for network marketing is at fitness conventions and trade shows. You can meet many new faces all under one roof when you attend one of these events. Better yet, they are all there for the same reason as you and already share similar interests.

Did you know that electronic magazines on the Internet can help you with network marketing fitness products? You can volunteer to share your expertise in the fitness area and write short articles or pieces about various fitness products for the magazine. In return, the magazine will often feature information about you. This is a not only an effective method to network market, but also enables you to meet a lot of new people.

Local community associations are a terrific way to meet people. You can volunteer to stand as a guest speaker on a fitness industry topic. During the speech, you can even mention some of the fitness products that you offer. Not only will you get to meet new people but you can put in subtle plug for your items.

There are many affiliate programs online for fitness products. Do some investigating and find a reputable fitness product company that accepts affiliates. By receiving referrals and talking to others in the fitness niche, you can learn a great deal about the fitness industry.

Become an exhibitor for various trade shows and conventions. This is a fun way to travel around the country or even go abroad. You can put your fitness products on display along with your business card and even product catalog.

Form a fitness club in your neighborhood. You can get neighbors, friends, and family members more involved in fitness. Regular scheduled events could include neighborhood walks in the evenings or even a monthly cook-out at a local park in the area. You do not want to try and sell your products to people, but get them active and involved. This is a great way to meet new people and make some great friends.

Network marketing with a neighborhood fitness group is a great way to slowly get the word out about your products. People are curious by nature. They will naturally begin to wonder why you chose to put together a fitness group as opposed to monthly book club or some other type of club. It will not take long for group members and new friends to find out that you market fitness products. This will lead to sales while having fun!

Create a free fitness newsletter to distribute in your community. You can leave it at local health club facilities, religious organizations, libraries, stores, and other places that give you permission. On the newsletter make sure to include your contact information. You can even put small blocks of advertising space for other community members, and of course, a few of your popular fitness items.
About the Author
Zach Thompson is a 23 year-old network marketer & marketing consultant. Why Residual Income?
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