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Open House - The Little Things Matter

Feb 26, 2008
If you are a For Sale By Owner you will probably want to have several open houses so people can view your home. You only get one chance at every potential buyer that views your home so you want to do everything right and give it your best shot from the beginning.

Make sure you have advertised the open house in all the local papers and that you have plenty of open house signs and flags set up through out the neighborhood. You may need permission for the placement of some of your signs so do your homework before the day of the event. It's a sad thing to go to the bother of an open house and have no one show up. Sign placement is very important.

On the day of your open house additional details can make a difference: Turn on lights in every room and open blinds to let in as much light as possible. Have quiet background music playing. Light the fireplace if you have one. Park the cars away from your house, not in the garage. Water the lawn front and back just prior to the open house starting. Keep pets secure and out of sight. Bake a batch of cookies during an open house or boil water with a few sticks of vinilla.

Put a guest register set out in the entry and have every potential buyer and/or warm body that comes through the door fill it out. Including the nosey neighbors. You need this information. It is a good idea to call each one later to get feed back, inquire about their intentions, or to call them back in the future when you have lowered your price. Just kidding. However, that is not a bad idea if you do change the terms.

After your guests sign the register you should at that time give them the flyers for your home. This is critical. You must have two (2) flyers. One great flyer about your lovely home and it should have some pictures to jog their memory when they get home. The other flyer should contain financing options. You can actually have both on one sheet by using the front and back. You must have both and here is why.

Your home flyer is important because when people shop for a home by viewing open houses on a Saturday or by traveling with a real estate agent, after the third home, they get the details confused between the homes they have viewed. It is a fact. That is why you need a quality home flyer and it should have pictures of both the inside and outside.

The wonderful financing flyer is a must because people in the market who really want to buy your home are interested in two things: how much their payments will be, and how much cash they need to put down ... plus closing costs. If you are selling your home on your own you probably don't know any of that stuff. That is why you can and should get free help from a mortgage broker. Many have free FSBO programs and will actually create both flyers for you.

One more thing. It doesn't happen a lot but it does happen. Be aware of thieves and degenerates. Put your valuables away and keep them out of sight. Even better, keep them at a friend or family member's home. Remember, you are inviting strangers into your home.

Holding an open house can be can be a pain in the toosh but it can also be very productive so roll up your sleeves and just do it, but do it right, preferably the first time. Enjoy.
About the Author
Connie Sanders is an advocate for the For Sale By Owner. She knows you CAN sell it yourself! Contact her on her free For Sale By Owner web site and know that she is always happy to answer your questions. Check it out: http://www.fsobbasics.com
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