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| Kathleen Ann's Articles |
Articles 1 - 14 of 14 |
- Why Small Business Owners Get Better Sales Results From Relationship Marketing
May 9, 2009
There are 3 major differences where direct marketing, also known as relationship marketing veers sharply away from traditional marketing and...
Category: Small Business
- 7 Simple Steps To Automate After Sales Follow Ups
Feb 20, 2009
What sets direct marketing apart from mass marketing and image based advertising is the one-on-one customer relationship that is the foundation of...
Category: Marketing and Advertising
- 3 Reasons Why You Need Testimonials In Your Marketing Arsenal
Nov 19, 2008
Client testimonials are one of the most powerful tools in your marketing arsenal. There are 3 reasons why you must include them in your marketing...
Category: Marketing and Advertising
- 9 Compelling Reasons Why You Must Hold Teleseminars
Oct 22, 2008
Teleseminars are a powerful resource to have in your marketing arsenal because they maximise your investment of both your time and money. Here's a...
Category: Marketing and Advertising
- 5 Tips to Choosing Your Perfect Niche
Oct 20, 2008
Having a niche market to focus on can make marketing a whole lot easier. And serving your ideal client is a lot more fun as well as rewarding for...
Category: Marketing and Advertising
- 3 Top Ways Biz Owners Can Build Profitable Long Term Relationships
Oct 20, 2008
Relationship marketing uses direct response advertising and direct marketing methodology to build long term customer relationships. And now the new...
Category: Marketing and Advertising
- 3 Sure Ways To Get More Prospects To Respect Your Value
Sep 9, 2008
Here are 3 sure ways to get your advertising copy working hard to make sure your prospects respect your value so they won't shop around. Which...
Category: Marketing and Advertising
- 10 Tested Techniques To Get More Prospects To Take Action Now
Sep 9, 2008
Direct response advertising is a proven marketing method that generates leads and turns leads into sales. The last and vital step in the...
Category: Marketing and Advertising
- Top 10 Ways To Get More Prospects Excited About What You Sell
Sep 5, 2008
Your advertising copywriting needs to work hard to build up excitement and enthusiasm for your products or services. So much excitement that your...
Category: Marketing and Advertising
- 7 Proven Ways To Get More Prospects To Want To Respond
Sep 3, 2008
Direct response advertising is all about making an offer and getting a response. Here's 7 proven ways to get more prospects to want to respond and...
Category: Marketing and Advertising
- 5 Tips To Get More Prospects To Trust What You Say
Jun 8, 2008
Here's 5 quick and easy tips to use in your copywriting that will build trust for your readers which means you will make more sales.
Category: Copywriting
- 3 Effective Strategies To Get More Prospects To Read Your Ad Till The End
Jun 8, 2008
Here are some proven strategies to get your advertising working harder and make sure you get your prospects to read your sales message right till...
Category: Copywriting
- 5 Top Ways To Get More Prospects To Take Notice Of Your Advertising
Jun 8, 2008
Here are some proven strategies to get your advertising working harder and make sure you flag down your prospects so they take notice of your sales...
Category: Copywriting
- The Single Biggest Mistake Small Business Owners Make With Their Advertising
Jun 3, 2008
Here's a clear explanation of the difference between brand awareness or image advertising and direct response advertising. And why small business...
Category: Copywriting
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