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| Jonathan Jay's Articles |
Articles 1 - 20 of 41 |
- What You Must Know Before You Advertise In Magazines
Jun 7, 2009 Magazines are often a last-choice marketing device for businesses. And that's a shame because magazines, much more than newspapers, offer you a... Category: Marketing and Advertising
- How To Make Your Website Search Engine Friendly
Jun 5, 2009 How do you make your website 'search engine friendly' - you use something called 'Search Engine Optimization' (SEO). Simply put, SEO is the... Category: Search Engine Marketing
- Ultimate Headline Creator: Simply Fill In The Blanks
Jun 5, 2009 Here is a fill-in-the-blank formula that will get you on your way to writing fantastic headlines. This formula is amazingly simple to use. Just... Category: Marketing and Advertising
- The 3 Worst Marketing Business Owners Make
Jun 5, 2009 You really cannot afford to blow your chances of a sale through making any one of these fatal marketing mistakes. Category: Marketing and Advertising
- How To Motivate Your Staff (Even In Tough Times)
Jun 5, 2009 Highly enthusiastic and motivated employees are more productive, take less time off and are more likely to stay with your company. Category: Strategic Planning
- The Importance of a Strong USP
Jun 5, 2009 Once you've established your company/product name, it's time to tackle another wordy task: creating a unique selling proposition (USP.) When a... Category: Marketing and Advertising
- The Three Keys To Achieving Huge Online Sales
Jun 5, 2009 Are you disappointed with the results your website achieves? Do you want to increase your sales? Follow these simple steps and watch your online... Category: Internet Marketing
- Three Proven Ways to Grow Your Business
Jun 5, 2009 The secret to success lies in identifying and mastering the techniques that will work for your business. There are many strategies you can use and... Category: Marketing and Advertising
- What Is The Lifetime Value of Your Customer?
Jun 5, 2009 Average marketers define the 'value' of a customer by the amount of money he/she spends on a purchase. But a smart marketer takes a long-range view... Category: Public Relations
- How To Use Emails To Grow Your Business
Jun 5, 2009 A permission-based email programme can drive traffic to your website or online store, increase sales, reinforce familiarity with your company, and... Category: Email Marketing
- How To Design An Ad Or Letter That Sells
Jun 5, 2009 The greatest crime an advertisement or sales letter can commit is to remain unnoticed. But getting noticed isn't about making the ad look... Category: Marketing and Advertising
- How To Work With Young People
Apr 8, 2009 When multigenerational communications consultant Cam Marston first warned HR people that the 'generation gap' threatened to become a chasm into... Category: Marketing and Advertising
- How To Profit From Social Networking Sites
Apr 7, 2009 To really profit from social networking sites, you must optimise your website not just for search engine rankings but for high visibility on social... Category: Marketing and Advertising
- Make A Good First Impression With Your Email
Apr 1, 2009 When you send email messages, your 'From' address must clearly identify your organisation's name. And your subject line must convey your core email... Category: Email Marketing
- How To Create A Passive Income Stream Easily
Apr 1, 2009 To start, get going with an e-book. It's the ultimate "quick and dirty" way to start selling information products. You don't even have to write the... Category: Strategic Planning
- How To Sell To Every Personality Type
Apr 1, 2009 Ever wondered why some customers make a decision to buy almost before you begin your sales pitch while others pore over every word that was ever... Category: Marketing and Advertising
- How To Make An RSS Feed
Mar 27, 2009 To produce an RSS feed, all you need is the content or the article that you want to publicise and a validated RSS text file. Category: Strategic Planning
- Email Market Your Way To Success: Building Your Opt-In List
Mar 27, 2009 The main purpose of email marketing is to reach your target audience as quickly and as directly as possible and to then to focus on maintaining and... Category: Email Marketing
- How To Ensure Your Copy Clinches The Sale
Mar 27, 2009 An unpleasant surprise can kill a sale. But a pleasant surprise in your direct response letter or ad can help close a sale. For example, adding an... Category: Strategic Planning
- How Long Should Your Sales Letter Be?
Mar 27, 2009 Don't be afraid to expand on the benefits of your product or service. People who are interested in buying are interested in details. It's... Category: Strategic Planning
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