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Joyce McKee 
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| Location: | United States | |
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| Joyce McKee's Articles |
Articles 1 - 11 of 11 |
- How to Use a Trade Show to Propel Your Marketing Message
Jul 22, 2008
There are many audiences that can hear your marketing messages at a trade show. This article describes how to capture their attention so that you...
Category: Marketing and Advertising
- An Age Old Question: Should We Exhibit?
May 30, 2008
Tips on how to decide whether to exhibit at a trade show. When to go and reap the benefits and when to save those marketing dollars.
Category: Marketing and Advertising
- The Magic of Face-to-Face is on a Trade Show Floor
May 30, 2008
Why it is so powerful to correctly exhibit at trade shows and how to maximize your returns while avoiding costly mistakes.
Category: Small Business
- Short Changing Your Trade Show ROI by NOT Planning
Apr 13, 2008
How to increase your trade show ROI through simple planning that helps you avoid the most common mistakes exhibitors make.
Category: Project Management
- How To Recession Proof Your Business By Refining Your Marketing Activities
Feb 28, 2008
Learn why slashing your marketing budget during recessions can be disasterous and how instead you can actually profit during down times with the...
Category: Strategic Planning
- Is Your Customer Database Lying To You?
Feb 27, 2008
How 'dirty' data in your customer database can cost you and simple steps you can take to get the real story.
Category: Small Business
- The Secret To Filling The Prospect Pipeline In 2008
Feb 27, 2008
Customer connection is the secret for filling the sales pipeline in 2008.
Category: Marketing and Advertising
- How To Increase Market Share In Spite of Recession With Trade Shows
Feb 27, 2008
Why recessions can be an opportunity for savvy marketing and to increase your market share as well as your bottom line.
Category: Marketing and Advertising
- Tired Feet, Great Memories And A Pockets Full Of Leads From The Trade Show
Jan 29, 2008
Thankfully you are back home after the trade show It was a great show and you got the attention your had hoped for
Category: Internet Marketing
- What's in Store For Trade Show and Event Industry in 2008?
Jan 22, 2008
Trade show industry veterans share expert predictions on trends for 2008 to help exibitors and event promoters alike stay ahead of the changes and...
Category: Marketing and Advertising
- Fixing The Gap So That You And The Customer Wins!
Jan 22, 2008
How REALLY listening to the customer can close the gap between what they expect from your products and services and what your company actually...
Category: Market Research
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