Four Tips To Get Talk Radio Hosts Interested in Your Book
By Marsha Friedman
If you are a new author or even an established one with some sales under your belt, hooking the media into your book can sometimes be very difficult. Here we will share 4 top tips to getting talk radio show hosts interested in talking to you about your book.
[ Back to Article ]
| 
By Bruce Abbott - Jul 24, 2008 1:12 pm
I want to stress the good info in number three. From fifteen years on the other side (working in radio and radio advertising), the stations realize you are there to promote a book...and many are OK with that as long as the conversation enlightens and educates the listener on the topic. Let the interviewer control how much or how little self promotion happens during the interview. And understand that a station is providing this airtime (most of the time) for free and will always want to keep total control of how it's used. Many will take good care of you and make sure you get your fair share of promotion in the interview.
Just my $.02
M. Bruce Abbott
Creative Director
Radio Lounge
www.radioloungeusa.com