Makeup Bag Essentials
By Lauren Johnson

Everyday you would see advertising for cosmetics. Whether on tv, billboards, in magazines, or as you walk by stores, you are bombarded with name brands and product lines, with a dizzying array of colours and features. We live in the age of information overload, and the cosmetics industry is a great example. How do you know what products are the best value? Which ones really work? How do you stop yourself from buying yet another product which languishes at the back of your drawer.

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